The Cram Quarterly Archives
Spring 2008
Features
· Real-world marketing
· Instant website test
· Websites we love—Innovative navigation techniques
· Harness the branding power of alumni magazines
Cool Tools
· Making the most of YouTube:
· Finding that perfect photo
· The end of bad URL breaks
Click-alicious
Winter 2008
Features
· Real-world marketing
· Urban Forest Project
· Do you YouTube?
· Websites we love—Carnegie Mellon
Recommended Reading
· Loving Frank—Nancy Horan
Cool Tools
· Browsershots
Commendably Clickable
Fall 2007
Features
· Real-world marketing
· Misericordia adopts a new look
Noteworthy
· Mad Men—Where the truth lies
· Devil in the White City—Why Daniel Burnham is my newest hero
Commendably Clickable
Summer 2007
Features
· Real-world marketing
· Tech Tips
· Featured website: Mount Holyoke
Noteworthy
· MySpace versus Facebook
· GCF wins Graphis gold for UCDA poster
Future Trendspotting
· How Google is taking over the world
Spring 2007 [pdf]
Features
· Real-world marketing
· Featured website: Middlebury College
· Is my college website hot or not?
· Virtual tours
· LImited budgets, unlimited possibilities
Noteworthy
· Pepperdine University makes waves with mobile phone marketing
Future Trendspotting
· Mascots come to life online
Winter 2007 [pdf]
Features
· Real-world marketing
· Featured website: Sweet Briar College
· Ensuring a successful student blog
Noteworthy
· Sub-brand: Necessary or sub-par?
Future Trendspotting
· Reach out and touch the future
Cool Tools
· Comparisons of college campuses
Fall 2006 [pdf]
Features
· Real-world marketing
· Featured website: Smith College
· Telling "The UB Story"
Noteworthy
· Orientation: Not just an icebreaker
· How to find the perfect college—21st century-style
Future Trendspotting
· Tour guides: A thing of the past?
Summer 2006 [pdf]
Features
· Real-world marketing
· The art of excellent photography
· Don’t let webcams go by the wayside
Noteworthy
· Admissions applications: Don’t throw out the paper just yet
· A step-by-step approach to proofreading
· Auto vaction response email overload
Future Trendspotting
· Nintendo’s Brain Age
Spring 2006 [pdf]
Features
· Real-world marketing lessons
· Guaranteeing consistent visual identity use, from the top down and all around
Noteworthy
· Finding your place in the blogosphere
Cooltools
· Podcasts: revolution outside the classroom
· Getting rubbed the wrong way
Winter 2006 [pdf]
Features
· How to create a great tagline
· How to conduct a usability study to assure your website is user-friendly
Noteworthy
· Using a to-do list to keep organized
Future Trendspotting
· 2005 Digital Future Report
Cooltools
· 20,000 + smart people—Ask Metafilter
· Top tips—Life Tips
· The big picture—Paparazzi
Fall 2005 [pdf]
Feature
· Living, breathing, branding
Noteworthy
· When it comes to admissions, does style matter?
· Naming names
· When bad things happen to good websites
· College underground: how students choose the "right" course
· Special interests
Cooltools
· Finders keepers—CD Winder
· Amaze your friends! Be a hit in the office!—lynda.com
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